Privacy policy

Privacy policy

Privacy policy of Drie Dee BV, owner of https://www.strooikes.be

1) Protecting your privacy

Protecting the privacy and data of our visitors is extremely important to us. This policy describes what information we collect and how we use it.

2) Consent

For cookies that are not strictly necessary, we first ask for your consent through the cookie banner on our website. You can change or withdraw your choice at any time via "Cookie preferences" at the bottom of every page.

3) Questions

For more information, or questions about the privacy policy of Drie Dee and www.strooikes.be in particular, contact us by email at info@strooikes.be.

4) Cookies and similar technologies

A cookie is a small text file that your browser stores when you visit a website. Besides cookies, we use similar technologies such as pixels and your browser's local storage. Below, we call all of these "cookies". We group them into four categories:

  • Required (always on): needed for the shop to work. For example your cart, checkout and payment, signing in to your account, your language and country choice, security, and remembering your cookie choice. These cookies are set by Shopify, the platform our shop runs on. They don't require consent.
  • Personalization (only with your consent): to remember your preferences for a next visit. We currently don't use any additional cookies in this category.
  • Analytics (only with your consent): to understand how visitors use our website, for example which pages they view and how they find us, so we can improve the website. We use Google Analytics and Shopify's statistics for this.
  • Marketing (only with your consent): to measure which ads and emails lead to a request or an order, and to show you relevant ads on other websites. We use Google Ads, Google Merchant Center, the Meta pixel (Facebook and Instagram) and Mailchimp for this.

5) The cookies we use

  • Shopify cookies, such as cart, cart_currency, localization and _tracking_consent (Shopify). Required: cart, language and currency, and your cookie choice. Kept from the length of your visit up to 1 year. Full list: shopify.com/legal/cookies.
  • _ga and _ga_W2LSBVFM0F (Google Analytics). Analytics: tell visits and sessions apart. 2 years.
  • _ga_Y8FXV3ZSFV (Google Merchant Center). Analytics: measure visits from Google Shopping. 2 years.
  • Shopify statistics cookies (Shopify). Analytics: statistics for our shop. Up to 1 year.
  • _gcl_au (Google Ads). Marketing: measure which ads lead to a request or an order. 90 days.
  • _fbp (Meta). Marketing: measure and show ads on Facebook and Instagram. 90 days.
  • Mailchimp pixel (Intuit Mailchimp, local storage). Marketing: measure which emails lead to a visit or an order. Until you clear that data.
  • Google's own cookies. Google may also set cookies on its own domains (such as doubleclick.net) to show and measure ads.

6) What happens if you decline?

If you choose "Decline", we don't set any analytics or marketing cookies. The Meta pixel and the Mailchimp pixel are then not loaded. Google only receives a limited signal without cookies or identifiers (Google Consent Mode), for example that a page was viewed. This lets Google estimate the number of visits in aggregate. The shop keeps working as usual: you can order without accepting analytics or marketing cookies.

7) Changing your choice

You can change or withdraw your choice at any time via "Cookie preferences" at the bottom of every page. You can also delete or block cookies in your browser settings. If you also block the required cookies, the cart and checkout will no longer work.

8) Third parties and transfers outside the European Union

Our shop runs on Shopify (Shopify International Limited, Ireland). Google (Google Ireland Limited), Meta (Meta Platforms Ireland Limited) and Mailchimp (Intuit) may also process data in the United States. These transfers are based on the EU-U.S. Data Privacy Framework or the European Commission's standard contractual clauses.

More about their cookies: Shopify, Google, Meta and Mailchimp.